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Co-founder of Ngorder
Informatics Engineering graduate Agus E Setiyono is no stranger to entrepreneurship. After graduating in 2013 from Universitas Negeri Malang, Indonesia, he worked for a year as a web designer for vKios, an online store development service. At the same time, he also managed his own clothing store and co-founded FLAT Studio, a digital creative agency. In 2016, he established Ngorder, a full suite of e-commerce management tools for online shop owners.
Informatics Engineering graduate Agus E Setiyono is no stranger to entrepreneurship. After graduating in 2013 from Universitas Negeri Malang, Indonesia, he worked for a year as a web designer for vKios, an online store development service. At the same time, he also managed his own clothing store and co-founded FLAT Studio, a digital creative agency. In 2016, he established Ngorder, a full suite of e-commerce management tools for online shop owners.
Co-founder and CEO of JULO
Adrianus Hitijahubessy was trained in Mechatronics, graduating in 2006 from the University of Texas at Austin with a bachelor's and master's in Mechanical Engineering. On graduation, he worked at banking firm Capital One, leaving in 2012 for eBay and later Cignifi, where he became head of product for credit scoring and marketplace lending. He left Cignifi in 2016, returning to Indonesia to establish microlending startup JULO the following year.
Adrianus Hitijahubessy was trained in Mechatronics, graduating in 2006 from the University of Texas at Austin with a bachelor's and master's in Mechanical Engineering. On graduation, he worked at banking firm Capital One, leaving in 2012 for eBay and later Cignifi, where he became head of product for credit scoring and marketplace lending. He left Cignifi in 2016, returning to Indonesia to establish microlending startup JULO the following year.
Co-founder and CEO of SVARA
Farid Fadhil Habibi worked as a product manager, and later, general manager at software development firm Zamrud Technology before co-founding radio app startup SVARA, which was spun out from Zamrud. Farid was initially SVARA's COO before becoming its CEO at the beginning of 2018. Farid graduated with a bachelor's degree in Information Systems and Technology from Institut Teknologi Bandung, Indonesia, where he is currently pursuing his MBA.
Farid Fadhil Habibi worked as a product manager, and later, general manager at software development firm Zamrud Technology before co-founding radio app startup SVARA, which was spun out from Zamrud. Farid was initially SVARA's COO before becoming its CEO at the beginning of 2018. Farid graduated with a bachelor's degree in Information Systems and Technology from Institut Teknologi Bandung, Indonesia, where he is currently pursuing his MBA.
Co-founder and CEO of Gorry Holdings
Inspired by his own weight loss experience, former business consultant William Susilo founded the Gorry Holdings group of health and wellness startups: GorryGourmet, GorryWell and Helopt. Before becoming an entrepreneur, William worked for Accenture and Sinar Mas Land between 2012 and 2016, while also spending time at CT Corp, the holding company of a major Indonesian conglomerate. William graduated with a bachelor's in accounting from the University of Indonesia.
Inspired by his own weight loss experience, former business consultant William Susilo founded the Gorry Holdings group of health and wellness startups: GorryGourmet, GorryWell and Helopt. Before becoming an entrepreneur, William worked for Accenture and Sinar Mas Land between 2012 and 2016, while also spending time at CT Corp, the holding company of a major Indonesian conglomerate. William graduated with a bachelor's in accounting from the University of Indonesia.
Co-founder and Chief of Integration of Medigo
Between 2011 and 2018, Eriza "Riza" Hanif was managing director and producer at digital agency Definite and its subsidiary, Flipbox. He later joined Definite CEO Harya Bimo and colleague Faizal Rahman to establish Medigo, a medical records digitization startup. He is currently Medigo's Chief of Integration, leading the integration of hospital and clinic data into Medigo's platform. Riza graduated from Universitas Indonesia with a bachelor's degree in Marketing Management.
Between 2011 and 2018, Eriza "Riza" Hanif was managing director and producer at digital agency Definite and its subsidiary, Flipbox. He later joined Definite CEO Harya Bimo and colleague Faizal Rahman to establish Medigo, a medical records digitization startup. He is currently Medigo's Chief of Integration, leading the integration of hospital and clinic data into Medigo's platform. Riza graduated from Universitas Indonesia with a bachelor's degree in Marketing Management.
Co-founder and Chief Product Officer of Payfazz
Jefriyanto graduated from Universitas Bina Nusantara, Indonesia, with a bachelor's in Computer Science in 2012. He worked for online travel agent Tiket.com, where he focused on the company's train travel features and oversaw the development of a ticket purchasing app in collaboration with Indonesia's national train company. Jefriyanto left Tiket.com at the end of 2014 to join property rental firm Travelio, before eventually establishing O2O financial services platform Payfazz in 2016.
Jefriyanto graduated from Universitas Bina Nusantara, Indonesia, with a bachelor's in Computer Science in 2012. He worked for online travel agent Tiket.com, where he focused on the company's train travel features and oversaw the development of a ticket purchasing app in collaboration with Indonesia's national train company. Jefriyanto left Tiket.com at the end of 2014 to join property rental firm Travelio, before eventually establishing O2O financial services platform Payfazz in 2016.
Co-founder and CTO of Payfazz
Ricky Winata is a software engineer and developer who established mobile banking platform Payfazz in 2016. Upon graduation in 2012, he worked at Tiket.com as a software developer for two years before joining software development firm Topcoder. Ricky then assumed the role of senior engineer at Traveloka, a competitor of Tiket.com before establishing Payfazz. Ricky holds a bachelor's in Computer Science from Universitas Bina Nusantara, Indonesia.
Ricky Winata is a software engineer and developer who established mobile banking platform Payfazz in 2016. Upon graduation in 2012, he worked at Tiket.com as a software developer for two years before joining software development firm Topcoder. Ricky then assumed the role of senior engineer at Traveloka, a competitor of Tiket.com before establishing Payfazz. Ricky holds a bachelor's in Computer Science from Universitas Bina Nusantara, Indonesia.
Co-founder and CEO of Storial
First-time entrepreneur Steve Wirawan graduated in 2009 from Penn State University, USA, with a double major in Marketing and Economics. He then returned to Indonesia and worked as a research associate at Citibank until 2012. He worked as a real estate consultant for over two years before becoming the co-founder and CEO of digital storytelling platform Storial in 2015.
First-time entrepreneur Steve Wirawan graduated in 2009 from Penn State University, USA, with a double major in Marketing and Economics. He then returned to Indonesia and worked as a research associate at Citibank until 2012. He worked as a real estate consultant for over two years before becoming the co-founder and CEO of digital storytelling platform Storial in 2015.
CEO and co-founder of KlikDaily
Gunawan is the CEO and co-founder of FMCG supply chain KlikDaily, which he co-founded with Indra Dhanurendra in 2015. He worked at mobile payment company PT Red Dot Indonesia in Singapore. Gunawan is also Commissioner at PT ALS Energy, an Indonesian holding energy company, and is co-founder pf PT Keping Perak, which focuses on branding activation, graphic design, advertising, and more. He graduated from Universitas Pelita Harapan (UPH).
Gunawan is the CEO and co-founder of FMCG supply chain KlikDaily, which he co-founded with Indra Dhanurendra in 2015. He worked at mobile payment company PT Red Dot Indonesia in Singapore. Gunawan is also Commissioner at PT ALS Energy, an Indonesian holding energy company, and is co-founder pf PT Keping Perak, which focuses on branding activation, graphic design, advertising, and more. He graduated from Universitas Pelita Harapan (UPH).
Co-founder and CEO of Crowde
Yohanes Sugihtononugroho is an experienced serial entrepreneur who started his first venture, a shoe manufacturing company, while reading his degree in Business at Universitas Prasetiya Mulya, Indonesia. As a student, he had also established agricultural and fashion-related businesses and continued to do so after graduation. His current venture is Crowde, a crowd investment platform connecting farmers and individual investors. Yohanes holds a Professional Development Certificate in Entrepreneurship from Stanford University.
Yohanes Sugihtononugroho is an experienced serial entrepreneur who started his first venture, a shoe manufacturing company, while reading his degree in Business at Universitas Prasetiya Mulya, Indonesia. As a student, he had also established agricultural and fashion-related businesses and continued to do so after graduation. His current venture is Crowde, a crowd investment platform connecting farmers and individual investors. Yohanes holds a Professional Development Certificate in Entrepreneurship from Stanford University.
Co-founder and CEO of Pricebook
An Economics graduate from the University of Tokyo in Japan, Tomonori Tsuji initially worked as a digital marketing consultant at ItoKuro Inc. He later worked in Singapore as a product manager at an online media management company Leapseas Pte Ltd. In 2013, he co-founded the price comparison website Pricebook, with university alumnus Ryoji Mori. Although headquartered in Japan, they decided to launch Pricebook in Indonesia. Tomonori is still on the Pricebook team as the CEO.
An Economics graduate from the University of Tokyo in Japan, Tomonori Tsuji initially worked as a digital marketing consultant at ItoKuro Inc. He later worked in Singapore as a product manager at an online media management company Leapseas Pte Ltd. In 2013, he co-founded the price comparison website Pricebook, with university alumnus Ryoji Mori. Although headquartered in Japan, they decided to launch Pricebook in Indonesia. Tomonori is still on the Pricebook team as the CEO.
Co-founder and COO of BlackGarlic
Ardo Adiwidjaja followed his passion for the culinary arts by becoming a co-founder of BlackGarlic in 2015. Armed with over six years of project management and business development work experience, he is also the COO of BlackGarlic. Ardo has a degree in Chemical and Process Engineering from the University of Karlsruhe, Germany. He started his career as a trainee in 2009 at Voith Paper GmbH & Co and rose to become a manager before returning to Indonesia.
Ardo Adiwidjaja followed his passion for the culinary arts by becoming a co-founder of BlackGarlic in 2015. Armed with over six years of project management and business development work experience, he is also the COO of BlackGarlic. Ardo has a degree in Chemical and Process Engineering from the University of Karlsruhe, Germany. He started his career as a trainee in 2009 at Voith Paper GmbH & Co and rose to become a manager before returning to Indonesia.
Co-founder and CEO of Fabelio
Krishnan Menon graduated in 2011 with a master’s in Chemistry from the Birla Institute of Technology and Science in India. He obtained a master’s in Management from ESCP Europe in 2012 before working in sales, merchandising and operations at Rocket Internet GmBH, Lazada Southeast Asia, Zalora Singapore and AlphaBeta Labs India. Besides co-founding Fabelio in Indonesia, he has also joined Endeavor, a nonprofit global organization that aims to transform economies through entrepreneurship.
Krishnan Menon graduated in 2011 with a master’s in Chemistry from the Birla Institute of Technology and Science in India. He obtained a master’s in Management from ESCP Europe in 2012 before working in sales, merchandising and operations at Rocket Internet GmBH, Lazada Southeast Asia, Zalora Singapore and AlphaBeta Labs India. Besides co-founding Fabelio in Indonesia, he has also joined Endeavor, a nonprofit global organization that aims to transform economies through entrepreneurship.
Co-founder and CMO of Muslimarket
Ben Soebiakto first became an entrepreneur in 2005 by founding the Octovate Group, a tech incubator for the creative industry. A graduate in Visual Communications from Universitas Trisakti in Indonesia, he also co-founded XM Gravity that later became part of the global advertising company WPP. Ben also founded a multichannel women content media Fimela and was also the CMO of KapanLagi Network, one of Indonesia’s major online content producers. He joined Muslimarket in February 2016.
Ben Soebiakto first became an entrepreneur in 2005 by founding the Octovate Group, a tech incubator for the creative industry. A graduate in Visual Communications from Universitas Trisakti in Indonesia, he also co-founded XM Gravity that later became part of the global advertising company WPP. Ben also founded a multichannel women content media Fimela and was also the CMO of KapanLagi Network, one of Indonesia’s major online content producers. He joined Muslimarket in February 2016.
Founder of Talenta
Joshua Kevin is one of the youngest active Indonesian startup founders. Prior to graduating from Universitas Bina Nusantara in 2013, he had worked briefly at East Ventures and Tech in Asia where he was involved in various startup-related events. After graduating with a degree in Information Systems, he founded Bridge Inc, a consultancy that helped startups to expand into Indonesia. The business was later pivoted into Talenta to provide B2B human resource management software solutions.
Joshua Kevin is one of the youngest active Indonesian startup founders. Prior to graduating from Universitas Bina Nusantara in 2013, he had worked briefly at East Ventures and Tech in Asia where he was involved in various startup-related events. After graduating with a degree in Information Systems, he founded Bridge Inc, a consultancy that helped startups to expand into Indonesia. The business was later pivoted into Talenta to provide B2B human resource management software solutions.
No bank account? In Indonesia, you can still shop online
Indonesian startups are racing to serve the millions of consumers that banks haven’t reached. Here’s a look at some of the leading players, their innovations and how they have redefined the market
With universal QR code, Indonesia achieves e-payment harmony
The move to standardize Indonesia's QR code is expected to unify the country's cashless payments system and lift tens of thousands of small merchants into the payments mainstream
P2P financing platform Investree raises Series C, with $23.5m in first tranche
Indonesia's Investree closes key funding amid Covid-19 crisis; is applying for licenses in Thailand and the Philippines in regional expansion
QRIS: Will the new QR code standard rewrite Indonesia’s e-payments scene?
Enabling interoperability, the QRIS seeks to level the playing field until now dominated by GoPay and OVO – disruption that could go beyond the e-wallets scene
Gojek acquires Indonesian POS startup Moka, gains greater share of SME fintech market
Deal reportedly worth $120m will add Moka's network of over 30,000 merchants to Gojek's reach
Investing in Indonesia: The fintech companies driving a new influx of capital
With 66% of Indonesians not owning a bank account, fintech startups have come up with myriad innovative products to entice a new generation of retail investors
MSMB: From university research to agritech ecosystem
The Indonesian startup is moving beyond sensors to build technologies for livestock tracking and fish farming
Indonesian state enterprises launch e-wallet LinkAja, competing with Go-Pay and OVO
Even with a wider range of services and extensive state backing, LinkAja faces a tough battle
Gradana: P2P lending for more accessible home ownership in Indonesia
Gradana wants to create an ecosystem where developers, agents, landlords, buyers and lenders benefit one another through interconnected financing
ZendMoney: Putting cash back into the pockets of Indonesian migrant workers
ZendMoney's unique remittance concept has already helped 90,000 migrant workers send money back home
Indonesian P2P lending platform Investree expands to the Philippines
With local partner Filinvest Development Corporation, Investree Philippines will support the country’s SMEs with its lending-based crowdfunding platform
Bukalapak CEO Achmad Zaky steps down, ex-banker Rachmat Kaimuddin to take over
Rumors of a leadership change first surfaced in August as the Indonesian unicorn and its co-founder got a bad press
Payfazz aims to be Indonesia's first on-demand financial services company
Handling transactions averaging over IDR 1tn monthly, Payfazz hopes to bring the benefits of banking to all Indonesians
UPDATE: Indonesian mPOS startup Cashlez raises IDR 85bn from IPO in May
Cashlez is the first fintech company to list on the Indonesia Stock Exchange; will spend over 60% of proceeds to acquire payments company in toll road market
Crowde-funding Indonesia's fields
Agritech startup Crowde offers retail investors direct access to Indonesia’s US$25 billion agricultural sector, transforming the way traditional farmers fund, run and grow their businesses
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