FOUNDER PROFILE
Kaesang Pangarep
Kaesang Pangarep is a vlogger and serial entrepreneur who first became famous through his YouTube vlogs, which sometimes involved his father, Indonesian president Joko Widodo. Kaesang had previously run his own fried banana business, Sang Pisang, before establishing home chef meal service Madhang in 2017, where he is chief marketing officer. Kaesang is concurrently the CEO of SKI Capital Partners, which provides funding to F&B startups and is a fourth year marketing student at the Singapore University of Social Sciences.
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