Using sensors and machine learning, Jejak.in wants to make conservation programs count

Indonesia

5 min read

Jul 13, 2020

By Putu Agung Wija Putera

Launched this year, Jejak.in is helping big corporates like Danone-Aqua in environmental projects and a major B2C carbon-offsetting partnership is next

Tree planting is often promoted as an easy way to contribute to conservation and to fight climate change. However, it takes more than a tree planting ceremony to make a meaningful and positive impact on the environment. The trees also have to be cared for and monitored to ensure they stay alive and contribute to conservation and carbon sink.
Jakarta-based startup Jejak.in is using AI to help organizations deliver on their conservation programs and promises. Using a combination of QR code tags, soil and air sensors and machine learning, Jejak.in’s map-based desktop software and mobile...

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Edited by S. Mani

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