Indonesian startup Traval goes virtual to stay afloat during pandemic

Indonesia

4 min read

Feb 26, 2021

By Marcel Thee

The startup is also trying to set itself apart from mainstream tourism with tours like Zero Waste Journey where travelers do not bring plastic items and even plant trees

Like other countries around the world, Indonesia’s tourism sector took a severe hit from the Covid-19 pandemic. The country saw a 68% year-on-year decline in online travel sales in 2020, according to the 5th edition of the e-Conomy SEA report by Google, Singapore state investment fund Temasek and management consultancy Bain & Company.
While local tourism continues to struggle, some travel companies are trying creative solutions to survive. One such company, Traval, switched to offering customers virtual trips via Zoom and YouTube, where travelers can go on “holidays” from the comfort of...

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