FMCG supply chain solution KlikDaily simplifies life for mom-and-pop stores in Indonesia

Indonesia

4 min read

May 15, 2020

By Marcel Thee

A KlikDaily partner mans his kiosk with supplies ordered through the ©KlikDaily app

KlikDaily, which raised Series A funding this week, is helping small businesses streamline supply of FMCG and reduce prices by eliminating several links in the supply chain

Indonesia’s vast web of neighborhood convenience stores, known locally as “warungs,” are vital for distributing essential FMCG like instant noodles, vegetable oil, coffee, drinking water and LPG gas canisters for cooking. But because these businesses generally order goods in small quantities, they have long been hostage to unreliable suppliers apt at charging high prices.
KlikDaily is seeking to disrupt established supply chains and cut prices for the end consumer by providing these store owners with a single platform from which to order and receive stock. Acting as the middle man, Kl...

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